Chapter 7: Cognition
- Overview
- Memory
- Any indication that learning has persisted over time
- Three Box/ Information Processing Model of Memory
- Sensory Memory
- The first stop for external events
- Contains all of the information processed by senses for less than a second
- George Sperling’s Experiment
- flashed a 3x3 grid for one twentieth of a second to participants
- had to recall one of the rows immediately after
- indicated which to remember with a tone
- participants could recall any perfectly
- demonstrated that the entire grid must be held in sensory memory for a split second
- Iconic memory
- a split second perfect photograph of a scene
- Echoic memory
- a brief (3-4 second) perfect memory for sounds
- Not all information in sensory memory is encoded into short term memory
- Selective attention determines which sensory messages get encoded
- Short-Term/ Working Memory
- Holds everything you are currently thinking
- If we do nothing with short term memories, they usually fade in 10-30 seconds
- Memories we are currently working with and aware of in our consciousness
- Capacity limited to seven items
- chunking
- can be used to expand this limit
- group items
- includes most mnemonic devices
- To retain information:
- rehearse (repeat) it
- Long-Term Memory
- Our permanent storage
- Unlimited
- Once information is there, its usually there forever
- Episodic memory
- memories of specific events
- stored in a sequential series
- Semantic memory
- general knowledge of the world
- stored as facts, meanings, or categories
- Procedural memory
- memory of skills and how to perform them
- stored sequentially but difficult to describe with words
- Explicit memories
- conscious memories of facts or events we tried to remember
- Implicit memories
- unintentional memories that we might not even realize we have
- Eidetic (photographic) memory
- very rare
- seems to use very powerful and enduring visual images
- Levels of Processing Model of Memory
- Principles
- Examines how deeply the memory was processed
- deeply (elaboratively) processed
- more likely to remember
- shallowly (maintenance) processed
- you will forget quickly
- Memories are neither short nor long term
- Retrieval
- Definition
- Getting information out of memory so we can use it
- Types
- Recognition
- the process of matching a current event or fact with one already in memory
- Recall
- retrieving a memory with an external cue
- Factors that Influence Retrieval
- The order in which the information is presented
- primacy effect
- predicts that we are more likely to recall items presented at the beginning of a list
- recency effect
- demonstrated by our ability to recall the items at the end of a list
- serial position effect
- recall of a list is affected by the order of items
- Context
- tip-of-the-tongue phenomenon
- temporary inability to remember information
- semantic network theory
- our brain forms new memories by connecting their meaning and context with meanings already in memory
- flashbulb memories
- powerful because the importance of the events caused us to encode the context surrounding the event
- Emotional or situational context
- mood-congruent memory
- the greater likelihood of recalling an item when our mood matches the mood we were in when the event happened
- state-dependent memory
- recalling events encoded while in particular states of consciousness
- Constructive Memory
- “Recovered Memory” Phenomenon
- Individuals claim to suddenly remember events they have “repressed” for years
- Elizabeth Loftus
- often they are constructed or false memories of events
- Constructed (or Reconstructed) Memory
- Can report false details of a real event
- Can be a recollection of an event that never occurred
- Leading questions can influence us to recall false details
- Constructed memories feel accurate to the person recalling them
- Need physical evidence for confirmation
- Forgetting
- Causes
- Decay
- we do not use a memory or connections to it for a long time
- relearning effect
- relearning information takes less time and effort than learning it
- Interference
- other information in your memory competes with what you’re trying to recall
- retroactive interference
- learning new information interferes with the recall of older information
- proactive interference
- older information interferes with the recall of information learned more recently
- How Memories are Physically Stored in the Brain
- Anterograde Amnesia
- Can’t encode new memories
- Can recall events already in memory
- Caused by damage to the hippocampus
- Can learn new skills, but won’t remember learning them
- suggests that procedural memory is located elsewhere in the brain
- Long-Term Potentation
- Neurons can strengthen connections between each other
- repeated firings strengthen connections, and the receiving neuron is more sensitive to messages from the sending neuron
- may be related to connections we make in long term memory
- Language
- Elements of Language
- Phonemes
- the smallest units of sound used in a language
- English has about 44
- Morphemes
- the smallest unit of meaningful sound
- can be words or parts of words
- Language consists of phonemes that make up morphemes that make up words
- Syntax
- the order in which words are spoken or written
- Language Acquisition
- Independent of which language, all babies progress through the same basic stages
- Stages
- babbling
- occurs around six months of age
- represents experimentation with phonemes
- babies in this stage can produce any phoneme in any language
- holophrastic stage
- babies speak in single words (holophrases)
- telegraphic speech
- toddlers will combine the words they can say into simple commands
- meaning is clear, but syntax is absent
- children begin to learn grammar and syntax rules, often misapplying them (ex: overgeneralization)
- Controversy: how we acquire language
- behaviorists
- language, like all behaviors, is learned through operant conditioning and shaping
- when kids use language correctly, they are rewarded with a smile/encouragement
- Noam Chomsky
- theorized that humans are born with language acquisition devices (ability to learn language rapidly as children)
- critical period for learning language may exist
- nativist theory of language acquistion
- modern psychologists agree with both
- Language and Cognition
- Linguistic relativity hypothesis
- psychologist Benjamin Whorf
- the language we use might control, and in some ways limit, our thinking
- Thinking and Creativity
- Describing Thought
- Concepts
- the cognitive rules we apply to stimuli from our environment
- allow us to categorize and think about the objects, people, and ideas we encounter
- may be based on prototypes
- Prototype
- what we think is the most typical example of a particular concept
- Images
- the mental pictures we create in our minds of the outside world
- can involve any sense
- Problem Solving
- Algorithms
- a rule that guarantees the right solution by using a formula or other fool proof method
- ex: try every possible solution
- Heuristics
- rules of thumb
- a rule that is generally true that we can use to make a judgment in a situation
- availability heuristic
- judging a situation based on examples of similar situations that come to mind initially
- may lead to incorrect conclusions due to variability in personal experience
- representativeness heuristic
- judging a situation based on how similar the aspects are prototypes the person holds in his mind
- Problems in judgments
- overconfidence
- the tendency to overestimate the accuracy of our judgments
- belief bias
- we make illogical conclusions in order to confirm our preexisting beliefs
- belief perseverance
- our tendency to maintain a belief even after the evidence we used to form it has been contradicted
- Impediments to problem solving
- rigidity (mental set)
- the tendency to fall into established thought patterns
- functional fixedness- the inability to see a new use for an object
- not breaking the problem into parts
- confirmation bias
- the tendency to look for evidence that confirms our beliefs and ignore evidence that contradicts them
- framing
- the way the problem is presented
- can drastically change the way we view a problem
- Creativity
- Criteria generally involves originality and appropriateness
- Convergent thinking
- thinking pointed toward one solution
- Divergent thinking
- thinking that searches for multiple possible answers to a question
- associated with creativity
- Usually involves:
- thinking of new ways to use what we are all familiar with
- new ways to express emotions or ideas we share
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Aboukhadijeh, Feross. "Chapter 7: Cognition" StudyNotes.org. Study Notes, LLC., 12 Oct. 2013. Web. 17 Apr. 2025. <https://www.apstudynotes.org/psychology/outlines/chapter-7-cognition/>.